Reduce Communication Cracks

Solving the “I never heard about that” Communication Gap

By Anne Heath | February 15, 2020

You know you said it about what feels like a million times. You made announcements from the pulpit, sent out church bulletins, spoke to people personally…and yet, your congregants repeatedly tell you: “I never heard about that.” Take heart because there is light at the end of this tunnel as you will see in this…

How to Turn Church Emails into Automated, Communication Powerhouses

How to Turn Church Emails into Automated, Communication Powerhouses

By Jason Alexis | January 19, 2020

Don’t let the ‘lower-than-text open rate’ put you off. Email for churches is very much alive, well, and super useful. If your church is using email as your main tool to communicate with your congregations, it is time to reconsider. Most of your audience simply does not open your emails. Texting, with its 98% open…

How to Exponentially Increase your First-time Visitor Return Rate

How to Exponentially Increase your First-time Visitor Return Rate

By Jason Alexis | November 27, 2019

Recently, Mike Lovato of Magnolia Church shared the following story with us in our PastorsLine Facebook group. It was about how his use of personalized, automated texting made a HUGE difference in the responses he got to a message he sent out. We will also share the exact templates he used and why it worked…

Text Enable your Church Landline (US. Only)

Interview: An “AND” Strategy at The Bay Church

By Anne Heath | February 8, 2019

Our team at PastorsLine recommends an ‘AND’ instead of an ‘OR’ strategy. In other words, a combination of communication tools which fit your church culture. Let’s look at an AND strategy in action. A short while ago, I spoke with Sarah Poindexter and Leona Njoku-Obi of The Bay Church (formerly Calvary Temple Church) in Bay…

Interview: Automated, Streamlined and Sustainable Texting for Grandad’s Church

Interview: Automated, Streamlined and Sustainable Texting for Grandad’s Church

By Anne Heath | January 27, 2019

The limited resources of many churches mean each ‘asset’ should multitask as much as possible. Communication apps are no exception. I recently had a chance to speak with Kristen Waddle, Communications and Production Director of Nebo Crossing Church in Nebo, North Carolina (formerly Eastside Baptist) about their experiences with PastorsLine. Kristen’s connection to Nebo Crossing…

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Interview: How Michelle Dyke of Real Life Church is saving time with PastorsLine multi user functionality

By Anne Heath | November 27, 2018

It was my pleasure to speak with Michelle Dyke of Real Life Christian Church in Orlando, Florida. Michelle (a former Actuary) shared that once, she considered herself a Christian who “believed in God but didn’t believe in going to church”.  However, a life-changing life event made her feel lost, and she began looking for a…

Pastorsline Text Evangelism

Text Evangelism Part 2

By Jason Alexis | April 29, 2018

Everything You Need to Know About Text Evangelism (Part 2) So, text messaging. Can this be an evangelistic tool? Well, let’s find out. Jason Alexis, digital disciple, church communication director, and co-founder of Pastor’s Line tells his experience with text evangelism and how it can impact your ministry. New? Free Signup! How does it work?…

Pastorsline Text Evangelism

Text Evangelism Part 1

By Jason Alexis | April 22, 2018

Everything You Need to Know About Text Evangelism (Part 1) Imagine using text to bring your church members together, stay in touch with visitors, and initiating Bible study. Jason Alexis, digital disciple, church communication director, and co-founder of Pastor’s Line tells his experience with text evangelism and how it can impact your ministry. New? Free…

Digital Communications

2018 Digital Communications (+ 4 Steps to Engage)

By Jason Alexis | February 18, 2018

At the start of the year, we often look at where churches are heading. What’s very clear is that the knowledge bases of most churches are now only a few months (versus years) behind what the marketing business world does to digitally communicate their message. This doesn’t indicate where churches are but where the knowledge…

short and long codes explored

SMS text messaging, short and long codes explored

By Jason Alexis | February 14, 2018

There’s a lot of discussion about which of the two opt-in choices is better—shortcodes or longcodes. Just in case you are new to all this… Members and visitors must opt-in to be able to receive text messages sent by service providers. To do this, most service providers use what are called ‘shortcodes’ or ‘longcodes’. Shortcodes,…