Category: People
Case study: Kristen Waddle, Nebo Crossing Church
By Anne Heath | January 27, 2019
The limited resources of many churches mean each ‘asset’ should multitask as much as possible. Communication apps are no exception. I recently had a chance to speak with Kristen Waddle, Communications and Production Director of Nebo Crossing Church in Nebo, North Carolina (formerly Eastside Baptist) about their experiences with PastorsLine. In other words, “Automated, Streamlined…
Bulk Text Messaging for Churches: Best Practices
By Jason Alexis | January 24, 2019
To the utter surprise of many of us, mass texting is the future of church marketing. Yes! Not email marketing, not phone marketing, and definitely not cold calls. Sounds intimidating? Well, let’s have a look at the reason behind this. Out of all the modes of messaging, text messages have an incomparable opening rate—98% as…
Case study: Justin Carter, Cornerstone Christian Church
By Anne Heath | January 20, 2019
A short while ago, I had a lovely chat with Justin Carter, Lead Minister at Cornerstone Christian Church in Eau Claire, WI. Justin has been with the church and as their lead minister for 8 years. It was very interesting to hear how Justin is using PastorsLine especially during emergencies. I asked Justin to tell…
Minimizing headaches when working with a volunteer team
By Jason Alexis | June 14, 2018
I can’t say working with a paid staff is easier, but the challenges of working with a volunteer team at your church can be unique and demanding. Even at churches with paid staff, there are dozens of people who volunteer that might be organized into teams. The unique challenges are usually the same. As the…
How to make the most of SMS for VBS
By Jason Alexis | June 3, 2018
Many of you are hard at work on the fast-approaching VBS season. Whether a fully paid, subsidized or free series of events, VBS is a very big deal. In her article on the website, Facts and Trends, Sara Shelton informed: “Churches that used LifeWay VBS material reported more than 2.5 million people enrolled in VBS”.…
Text Evangelism Part 2
By Jason Alexis | April 29, 2018
Everything You Need to Know About Text Evangelism (Part 2) So, text messaging. Can this be an evangelistic tool? Well, let’s find out. Jason Alexis, digital disciple, church communication director, and co-founder of Pastor’s Line tells his experience with text evangelism and how it can impact your ministry. New? Free Signup! How does it work?…
Text Evangelism Part 1
By Jason Alexis | April 22, 2018
Everything You Need to Know About Text Evangelism (Part 1) Imagine using text to bring your church members together, stay in touch with visitors, and initiating Bible study. Jason Alexis, digital disciple, church communication director, and co-founder of Pastor’s Line tells his experience with text evangelism and how it can impact your ministry. New? Free…
Digital Connect Texts
By Anne Heath | April 18, 2018
Digital Connect Texts Your weekend services are too important to let any new guests fall through the cracks. Let us help you reach more guests by adding our Digital Connect Texts to your service this weekend. New? Free Signup! How does it work? New guests and visitors walk through your doors each weekend. We know…
SMS text messaging, short and long codes explored
By Jason Alexis | February 14, 2018
There’s a lot of discussion about which of the two opt-in choices is better—shortcodes or longcodes. Just in case you are new to all this… Members and visitors must opt-in to be able to receive text messages sent by service providers. To do this, most service providers use what are called ‘shortcodes’ or ‘longcodes’. Shortcodes,…
Automated Messages Workflows
By Jason Alexis | February 5, 2018
Easter is fast coming up and we’re sure you’ve already started planning/organizing for this important church celebration. Easter is one of the most attended weekends for Christian churches—many being people who haven’t been in church for a while. We know the unchurched or used-to-be-churched are most receptive around Easter (and Christmas). So you invest money…