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Case Study: UBC Makes Effective Use of Text Messaging to Reach Its Congregation

By Jason Alexis | January 11, 2016

Over the past decade, United Baptist Church (UBC) in Hempstead, NY has been developing a digital communication strategy, to grow their church. Their main communication channels include a mobile app, a website and a Facebook page. They also utilize the PastorsLine (formerly crossMRKT) text messaging service. When Pastor Sedgwick Easley first arrived at UBC, the…

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Case Study: Pastor Richie Halversen Uses Text Messaging to Spread the Gospel in a Mobile, Social and Global World

By Jason Alexis | January 6, 2016

Pastor Richie Halversen is a dynamic preacher and caring pastor at the College Drive Church and its plant, the Ridge. These are Seventh Day Adventist congregations located outside of Jackson, Mississippi. When it comes to communications technology, Pastor Richie believes that it is of the utmost importance when  spreading the Gospel in today’s world. He…

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Texting vs. E-mail, in the pocket or on the desktop

By Jason Alexis | December 29, 2015

There was a time when writing a letter was the easiest way to communicate with family and friends all over the world. Then, the computer was developed. E-mail was one of the selling points of the computer, along with all the glitzy programs and games, but not everyone had a computer. Nearly everybody had a…

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How to roll out an effective Text subscription campaign & Rules you should follow

By Jason Alexis | November 18, 2015

Once you have purchased or subscribed to a SMS service, your members and visitors can easily agree to accept messages from you or opt-in to your service. You are not allowed to simply enter in a batch of phone numbers into the application and send out messages, because that is considered spam and is not allowed…

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10 Ways Ministries are Using Text Messaging

By Jason Alexis | November 4, 2015

Churches and ministries are using text messages on cell phones and devices in increasing numbers. Texts are short messages of up to 160 characters that can be sent from one cell phone to another. Once the teen-aged crowd made the cell phone a ubiquitous device carried everywhere, anytime, anyplace, they began creating a shorthand form for words, to pack even more into the short (160 – character) messages.

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5 Real Life Examples of Ministries That are Using Our Text Messaging System

By Jason Alexis | October 9, 2015

Smart phones are everywhere. It does not matter whether you are in a church service or a coffee shop, nearly every person has a smartphone on their person. In fact, 90% of adults in the United States carry a cell phone.

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Integration: Mailchimp

By Team PastorsLine | August 26, 2015

The Mailchimp integration with our system is planned. August 2018 Imagine you are on the pulpit and wanted to capture someone’s name, phone and email then send then a follow-up text or an email with a link to a pdf you promised. Would this be something that can save you time? This workflow (using our…