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Keywords
Communicate faster

Keywords allow your audience to quickly communicate their interests to you. Just have people text to your unique number, e.g. (987)-654-3210, with a keyword that you designate. Use different keywords to identify people responding to different campaigns and offers. No need to get creative as you can create unlimited keywords.

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What are keywords?

PastorSLine Keyword Template

Keywords are powerful because they can trigger any campaign or automation within PastorsLine. Even better, your users can use these keywords independently from their mobile phones, whether you are there or not.

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Trigger the process,
so you don’t have to.

PastorSLine Keyword Template

Capture Data

Collect information from members or visitors who express an interest in your church or ministry directly from their phones. You can use a series of automated texts (autoresponder) or give a link to an online form.

Our Smart Syncing feature minimizes duplicates in your external apps.
Click to learn more about Smart Syncing.

PastorSLine Keyword Template
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PastorSLine Keyword Template

Categorize Contacts

By setting up different keywords for the same campaign, you can group responders. For example, for menu-planning purposes, the keywords “AllFood”, “Veggie”, “Vegan”, “GlutenFree”, “NonDairy”, “AnotherNeed” will group young people eating during your VBS event.

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PastorSLine Keyword Template

Disseminate Information

You can send one-time announcements about
upcoming events. You can also send information over a period of time such as ‘homework’ links for a Bible study series.

PastorSLine Keyword Template
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PastorSLine Keywords Template

Trigger Campaigns and Automations

PastorsLine has many keyword-triggered features which help keep your contacts engaged. Campaigns such as polls to provide feedback on how you’re doing and what people need for the future. Automations such as live questions during an evangelical event.

Ministry has always been about building relationships. Jesus made it his business to go where the people were. Today, the people are on their phones...texting.

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Why it's needed?

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90%

read within 3 min. of receipt
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90-second

avg. response rate

Keywords are the simplest way to connect with people via their most accessible point of contact...their phone numbers.

Keywords are scalable: 10s to 100s to 1000s of people can keyword-in simultaneously.

And, you don’t have to wrack your brain thinking of creative keywords. Since you are using a local number, you have a ‘dictionary-full amount’ of keywords on offer (save the roughly 20 set aside for admin purposes).

Plus, since you can use multiple keywords, you can take into account spelling errors. For example, “PRAY” and “PREY” for prayer requests.

How it Works ?

More features

You get this feature and so much more...

(All features are included.)

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direct, automated data capture via phone from those interested

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mobile keywords to opt in to different church campaigns

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automatically create and manage groups

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gather information via online forms

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polls and surveys

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personalized, bulk text messaging

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personalized birthday wishes

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contests

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create and schedule a series of automated messages

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2-way integrations with CCB and Planning Center (MailChimp is next)

Dozens of churches are already using
PastorsLine and seeing success.

The PastorsLine platform is a church-driven, bulk texting platform developed and managed by church ‘insiders’. We know churches intimately. We’ve attended them, been part of their management teams and worked with them for many years. Our goal is to serve you by helping you spread the Good News of Jesus Christ. We’ve positioned ourselves to be your in-house, IT team for solutions to your communication issues. In addition to everything our platform can do, our partners love our responsiveness to their needs and fast tech support.

Our full feature, free trial

If you sign up today, we will give you a bonus 500 credits. The invite code is KEYWORDS. So act now. No CC required. No obligation to purchase. We will NOT automatically bill you if you are using our FREE trial. Try it, risk-free.

Get 500 FREE credits now!

Get 500 FREE credits now!

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