2-way Texting (SMS / MMS)
Give a more human feel to your church engagement and guest follow-up with the most effective form of communication: 2-way SMS. Using personalized 2-way SMS, you can send and receive texts, picture messages (MMS) and even attach files—knowing 90% of those messages will be read within 3 minutes.
Are you looking to get information to your ministry in a way that people pay attention to?
Sending texts is one of PastorsLine’s core features and should be one of the main tools in your digital communication strategy. Here’s why:
- High engagement and fast response rate with both SMS and MMS.
- As we know, people read 90% of text messages within 3 minutes of receipt, and there is a 90-second response rate on average.
97% of All American adults have a cell phone
It is estimated that at the end of 2022, the number of smartphone users in the United States is 307 million
67% of all cell phone owners find themselves checking their phones for messages even though they don’t notice the phone ringing or vibrating.
In 2021, Cell Phone users in the United States sent around 2 trillion text messages. Now with the advent of unlimited texting offered by most phone carriers, that number is likely to rise.
Communicate 1:1 or in bulk
Mobile texting, comprising Short Message Service (SMS) and Multimedia Messaging Service (MMS), is the #1 form of mobile digital communication in use today. With the human feel of personalized bulk texting, you can reach 1, 100s or 1000s of people in a non-intrusive way. Added features make bulk texting not only economical but reliable. PastorsLine offers 2-way texting--from you to them and from them to only you.
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SMS (Short Message Service) --- SINGLE 1:1 MESSAGES: Just like you do on a personal level, from you to them and from them to only you. Each single text can be up to 160 characters, and you can send up to 10 texts as one message (up to 1600 characters). Perfect for sending emergency updates, news and newsletters, inviting them to your next event, or receiving responses about what your ministry has to say via surveys and polls.
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MMS (Multimedia Message Service) --- Include pictures for that “1000 word” effect: Originally, “One look is worth a thousand words,” pictures are a dynamic way to communicate. Besides the aesthetic element, pictures engage, moving people on to next steps. You can attach up to 5 MB of inline pictures (images in the body of your text message) such as event flyers, invite cards, a fun picture from your pastor’s trip abroad.
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GROUP MESSAGES: The real powerhouse of PastorsLine—sending the same personalized message to many individuals, so it looks like a single, 1:1 message + each reply comes only to you. So, although you are sending a ‘general’ message, it is relevant with a ‘human’ feel.
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REPEATING MESSAGES: Say goodbye to the hassle of manually scheduling repetitive messages. With our timesaving Repeating Messages feature, you can now inform PastorsLine when a message needs to be repeated, and we'll take care of the rest.
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BUILD A TEXTING TEAM: Our multiuser feature means that it’s not all on one person. The load is shared for more timely and effective communication. Go even further and add different numbers to help you send texts effectively while ending inbox madness.
Link other files for more communicative power
Go even further, and enrich your communication by attaching a variety of files. PastorsLine automatically stores these files and creates links as needed. Easily and quickly attach your weekend sermon notes, welcome videos to your guests or PDFs such as an application to summer camp without always needing to store it on Dropbox or iCloud. If you are attaching links, your limit is 1600 characters (roughly 10 messages worth of characters). Via the PastorsLine file picker, almost any file type can be attached and sent as links.
Examples:
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Larger images & photos
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Videos and other media files
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Various documents and files (.doc .ppt .pdf, etc.)
New PastorsLine Feature:
Real Video Attachments
When life happens, you need to get the message out...now.
Sure, you can send a text message, but sometimes just words are not enough. Your people need to see your face and hear your voice...off the cuff, live. Presenting the PastorsLine Real Video Attachment feature (PL RVA).
Automation capabilities save you time
Including PastorsLine’s automation module with your texting allows your ministry to “check-in” and avoid your people from falling through the cracks. You can use our template campaigns or create new ones. Set up your messages, include a trigger via keyword or external action via our integrations, and almost “forget it”. Once your people reply with questions or comments, you can “jump in” and answer those as well.
Create “once and done” repetitive texting of all all sorts such as:
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Automated conversations that capture needed data, e.g. first-time guest follow-up and campaigns.
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Personalized birthday wishes on their special day for “human touch” communication.
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Scheduled feedback polls let you know whether you are meeting your ministry’s needs...or not.
Use templates to conserve more resources.
Schedule your texts according to your needs: evergreen campaigns, date-based, or even link several campaigns together via keywords. More about automation here.
Smart, budget-friendly messaging
PastorsLine automatically standardizes NON-GSM FORMATTING to keep your texting costs down. Some punctuation / special characters in your text messages (known as Unicode or non-gsm characters) could be raising your costs. So, your 160-character text could actually be charged at 2 or 3 times the price. PastorsLine automatically scans every text message, changing the non-gsm formatting into gsm formatting to save you money.
Logs: for communication that arrives at its destination
PastorsLine reports and analytics keep track of your communication, so messages do not fall through the cracks.
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FAILED MESSAGE REPORTING because your texts should be reaching their destinations, and if not, you need to know. PastorsLine’s failed message reporting is now more transparent via our failed message badge. We alert you in your Inbox, your Logs, and take out the ‘wondering why’ by showing you the reason, so you can follow up.
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PastorsLine FAILSAFE MESSAGING REPROCESSING keeps delivery percentage as high as possible. Mobile carrier filtering to reduce spam means that some safe messages are flagged and not sent. Most of the time, PastorsLine receives the error code and automatically reprocesses via another number. Your audience should not get confused by the new number because we include your original sender's number in the message.
Features by Goals
How it works
With PastorsLine, you can send text messages to many people at one time. You can’t do this with your normal phone service. Group texts are possible, but if you want to tell 500 people that your weekend service has been canceled due to weather, this is not going to be practical with just a group message. You need a complete system to keep track of your contact list and to send out your messages. With our system, your contacts can also opt out of receiving messages if they change church membership, due to school enrollment or just loss of interest in that specific communication.
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