Mobile carriers may reject the text messages sent via PastorsLine. There are known and unknown reasons why this happens.
Sprint and T-Mobile have simultaneously begun doing more aggressive filtering. As our vendor continues to work with carriers to allow for sending mass texts via a local, 10-digit number, we have decided to add more redundancies.
One of the known reasons carriers block messages is when mass text messages include URLs. The carriers’ machine learning software decides this activity is unusual, that it looks like a spammer’s phishing attempt. The chances of being blocked increase if the message includes specific known URL shorteners and things such as ‘bit.ly’ or ‘goo.gl’. Even worse is if it includes ‘http/https’.
Our main recommendation is to use secondary numbers to spread the load. We also suggest avoiding the known keywords that trigger blocking. Another help is to use the Rebrandly URL shortening service.
We have now integrated Rebrandly for you. We have used custom new domain names to attempt to bypass the carrier algorithms. These new names will more successfully deliver your messages across several domain names.
tags: Inbox
About the author
Anne Heath
Anne is a stay at home Mom and also volunteers at her kids’ schools and her church in her spare time. Her hobbies include weightlifting, crafting, photography and coffee consumption! She found PastorsLine through a CCB-recommended webinar while volunteering to help the assimilations pastor and fell in love with it almost instantly. She started implementing PastorsLine to help their church grow and also get their existing members and new families more connected and plugged into the church.