Here are the main ways our text messaging system helps your ministry
to achieve its mission
Collect information from members or visitors who express an interest in your church or ministry directly from their phones.
- No need for your audience to be in front of a computer to connect with you.
- Quickly build a database of contacts that you can engage with.
- Build deeper relationships with them, both now and in the future.
- Send messages with a 97% open rate.
Keywords allow your audience to quickly communicate their interest to you. Just have people text to your unique number, e.g. (987)-654-3210, with a keyword that you designate. Use different keywords, to identify people responding to different campaigns and offers. No need to get creative as you can create unlimited keywords.
Automatically Group People
You might ask people to text the phrase “NEXT”
in order to opt-in to text updates or you could offer people a number of options.
For example, people who want to be in a specific small
group could text “NEXT1”, while people who want to be in a second small group could text “NEXT2”. Our software can manage those responses and create lists of people who are interested in each group.
You can display this keyword on a screen at your church service or conference, placed on printed material or shared verbally. You don't need to be there in person to build your database of cell numbers.
Gathering more detailed information
If you want to capture information beyond cell numbers, you can have an automated response to your mobile keyword that asks the recipient for additional information, like their name or email address. This way, you can build a more robust database with complete information.
Online forms can collect more detailed contact information, household data and even interests.
For example, you can have a list of your church’s active ministries and ask people to check the ones they are interested in. A school could have a list of volunteer opportunities, for parents to check off the ones they would like to participate in.
2 ways to share your forms
- Mobile Phones
- Online forms on your website
Online forms are designed to collect even more information from your audience. The forms are mobile-friendly, so they are easy to use on a phone.
You can also integrate information from your ministry’s existing databases into your PastorsLine account. Just create a spreadsheet with the information from your existing database and import it into your PastorsLine account. This way, you can use all the contact information that you have already collected, to get started with text digital strategy right away.
In addition, you can create sub-lists of contacts with specific interests. You can let everyone participating in one of your ministry's small groups know about an upcoming event via text. If you have a school, you can set up a list of people whose children are high school juniors or seniors and use a text message to invite them to an evening meeting, discussing the college admissions process.
With PastorsLine, your audience can respond to you, providing valuable feedback and input. Using text messaging, you can engage with your audience in a back and forth dialogue, to find out how they are responding to your messages. When you send a text, your subscriber can reply back, and you will receive it in your inbox. In addition, you will have a rich array of features at your disposal, to collect information from your subscribers.
Polls and Surveys
If you have more options than “yes” or “no,” you can use the polling feature. This allows you to create questions with up to 10 possible responses.
For example, if you have three possible themes for your next sermon series, you can ask your contacts which one they prefer. You can assign keywords to each series topic and ask your audience to text in the keyword for the topic they prefer. A musician could ask their audience what songs they would like to hear in the upcoming concert and provide a list of ten different song options.
Contests: Shuffle Responder
This is a fun way to interact and engage with your users. You ask your audience to text you a specific keyword. You then program a number of responses that people receive in a random fashion. When people text you, the system automatically collects their information.
You could use this feature to create a contest. People text in the keyword and the system chooses the winner of a free gift. This is a great evangelistic tool. Many churches have contests at ministry picnics or social events, with a lot of visitors in attendance. They offer a chance at a gift, in exchange for contact information.
The shuffle responder makes this easy to execute. People use their phones to enter and the system chooses the winner. Best of all, the contact information for each person is automatically collected by PastorsLine.
You can now invite your entire team to use PastorsLine.
Our multi-user option gives you lots of choices, including the ‘role-based user’ profile: users see only the groups which they have been assigned and perform only those actions for which they have been given permission.
Share one, single telephone number among several team members who are working with the same groups, on the same event/project, etc. … everyone sees everything for the full picture.
Give each team member his or her own, unique telephone number so that each person sees only the messages that are connected to him or her ... saves time sifting through unneeded messages and makes sure texts don’t fall through the cracks.
Changes can be made at any time by the admin: number of monthly credits, permissions, groups which can be accessed, etc. … means that your setup flows with and adapts to your church’s needs, not the needs of the platform.
Imagine you are on the pulpit and wanted to capture someone’s name, phone and email then send then a follow-up text or an email with a link to a pdf you promised. Would this be something that can save you time?
Integrate Planning Center and Texting
With this integration, we make it easy for you to text any of your PCP contacts—and even text an entire list all at once! You can personalize your texts with merge fields like first and last name, and connect with your church members even better!
You can add messages that are automatically sent out when a specific event occurs.
For example, when someone opts-in, you may want to send them a personalized message or you could send a thank you message when someone makes a donation to your ministry. A conference could set up reminder messages about important keynotes sessions for a conference.
With a variety of reporting options, PastorsLine makes it simple to find out how well your mobile strategy is working. You can access opt-in rates, click-through and more from your PastorsLine dashboard.
For example, if you are asking people to opt-in to your mobile marketing in your church bulletin but the report shows that only a few people are opting-in, then you know you need to change what you are doing.
You get this feature and so much more...
(All features are included.)
direct, automated data capture via phone from those interested
mobile keywords to opt in to different church campaigns
automatically create and manage groups
gather information via online forms
polls and surveys
personalized, bulk text messaging
personalized birthday wishes
create and schedule a series of automated messages
2-way integrations with CCB and Planning Center (MailChimp is next)
The PastorsLine platform is a church-driven, bulk texting platform developed and managed by church ‘insiders’. We know churches intimately. We’ve attended them, been part of their management teams and worked with them for many years. Our goal is to serve you by helping you spread the Good News of Jesus Christ. We’ve positioned ourselves to be your in-house, IT team for solutions to your communication issues. In addition to everything our platform can do, our partners love our responsiveness to their needs and fast tech support.
“[PastorsLine is] a huge answer to something we’ve been looking for. I was able to send a template with a field merge by scheduling it... ”
Dr. Matthew Robinson
When we finished our evangelistic event in Houston, 70% of those who were baptized, communicated with me through PastorsLine...it had a big influence.
Evangelist, End Time Hope
PastorsLine has totally changed not only my workflow, but it's taken our "personal" factor up 10x! Just with our welcome process, we have gone from a 40% READ rate to a 40% CONVERSATION rate. That's just crazy!
So thanks 🙂
The land line is more familiar with our congregation. When we texted from the other number, some would inquire about who was sending the text as the number was unfamiliar, and we did not use it frequently, so by the time we sent another text, some had forgotten the number.
Myrna and Peter Rohdin
New Life Fellowship Church, Elmhurst, NY
"Baptism Worship Service Reminders - bulk texting—we were blown away by the number of people who showed up."
Dir. of Admin.
The text message bible study invites are working great. We saw a huge increase from 5-6 to 10-12 and the numbers stayed consistent.
At first, the landline feature seemed like it would overload the church secretary since everyone would have the church phone number saved in their phones. This has not happened! People are simply interacting with our events better than ever before! We love the landline feature.
Associate Pastor, Journey Church
Sending and receiving texts from our landline number is the #1 feature that ensures visitors and members can engage with us on the most relevant means of communication there is right now. Having one number to advertise, simplifies all graphics, ads, announcements, etc. for us, as well as for those we're trying to reach. I use PastorsLine EVERY DAY. It's changing the way we engage with our members - it's both easier and more effective.
It’s honestly the best feature that we have utilized. Being able to give one phone number for voice and text simplified our process.
Pastor Gateway Church, Ashland, KY
I honestly never realized how many people must have been trying to text our landline all along! We never advertised our landline as a number you could text, but we have gotten multiple members of our congregation and even guests from some of our events to send us texts saying, ‘Thank you for this and that’, and it has been really great to see!
Joy Christian, Center,
St. Cloud, MN
PastorsLine has been a fantastic tool which has enhanced communication with out church family. As with any tool, the secret is in learning how to use it effectively. I have been most excited when I see my church members telling their very own unchurched friends to text “PRAY” to our pastorsline number and have them join our prayer sessions.
Pastors, RGF Church
By using the same phone number for texting and calling you get people to remember your phone number. When it comes the time that are ready to reach out to us they know the phone number.
““...the guest connection card...We had a great response -- people whose names and contact info we might not have captured otherwise. Our autoresponder directs them to our Welcome Center...where we have a gift...with their name on it."
We hired [PastorsLine] to assist us in a new “Small Group” initiative we were launching at our church. The tools they provided us with helped us monitor and take action on hundreds of responses. Our workflow was cut in half and our ability to track, monitor and follow through with the data gathered more than doubled.
Associate Pastor, New Believers
The personal and almost immediate assistance at [PastorsLine] is so great! We feel valued and important! We love that it is church-based!!! … Jason and the team at [PastorsLine] are always ready to help, make things better, and they also welcome feedback.
Pastor @ College Drive Church
For us [a PastorsLine text-enabled church landline] has been huge for people to be able to text the number they already knew for our church. It means they don’t have to remember two different numbers when they are looking to try and get in touch with us. Most people don’t even realize its mostly an automated process.