Why would a church-centric, bulk texting platform, such as PastorsLine, add a 1 on 1 calling feature to its mobile app?
One reason is the personal touch. There are plenty of times when a phone call is the best type of communication. This is especially true for churches.
Yet, this is just the tip of the iceberg.
Your church is a spiritual business
For-profit businesses have best practices that help them become stronger, grow, and gain more money. Non-profit churches can use these same best practices to help them become stronger, grow, and gain more souls for Jesus Christ.
Best practice #1: Separate business from personal
Making calls from your personal cell phone number blurs the boundaries between church and private. This continuous “on-call” situation is a big factor in a pastor, church staff, and volunteer burnout.
Everyone needs downtime; time to recharge with family, friends, or on their own. Using a church number keeps the church/personal separation more defined, giving you this important space.
Best practice #2: Many hands, same work
Having only one person responsible for a particular job is inefficient. First, if there is a lot of work, everything gets done more slowly. Second, if that person is unable to do the work (on vacation, sick, etc.), nothing gets done.
Wherever possible, a more efficient strategy is to have several people working together as a team. This way, the work gets done more quickly, and usually, there is at least one person on task. Also, more experienced team members can help onboard less experienced ones.
Keeping in mind best practice #1, all the team members will be using the same church phone number.
Best practice #3: Keeping track
The best businesses have company information at their fingertips. For example: let’s say that you, as a customer, call again. The call center checks your call history. This information helps them help you better and more quickly.
Your church should be no different.
Calling 1 on 1 via PastorsLine lets your church keep track of all your calls. True, all mobile phones keep a call history. Yet, using one church number via the PastorsLine app means the history is in one place. Using a cloud-based platform such as PastorsLine means that history is available to all your admin(s) and designated users.
Keeping in mind best practice #2, no matter who calls which person and when they all show up in the history. You will be able to see details such as the name of the person who made the call (staff member, volunteer, etc.) This data is good for tracking and helps keep your church activities transparent, contributing to your organization’s accountability.
How can this all come together for your church?
Let’s look at two examples.
Your pastor starts using your PastorsLine number to make their 1 on 1 call. Since this is the same number that you text your church membership from, the person called knows it is their church. The pastor’s personal cell number is kept private, helping to separate church and personal.
You are having an event in your church. You are using the PastorsLine multinumber feature. One of your numbers is for events.
Using this number, your volunteer team texts and calls to make sure that things will go as smoothly as possible, managing the key communication within one system. Since everyone on the team can see the data, no one is called twice in error and no one falls through the cracks.
In addition, there is a complete record for the next time this event rolls around. You have a copy of the text messages you sent. You also have a starting phone list of people to call.
If you are already a PastorsLine user…
Just download our mobile app from your phone’s app store (if you have not already done so) to begin using this feature.
If you are not yet a PastorsLine user…
Click here to start our free, 30-day, full access trial (no credit card required).
If you are still unsure…
Find out more about texting in churches.