Category: By Solutions
How to Exponentially Increase your First-time Visitor Return Rate
By Jason Alexis | November 27, 2019
Recently, Mike Lovato of Magnolia Church shared the following story with us in our PastorsLine Facebook group. It was about how his use of personalized, automated texting made a HUGE difference in the responses he got to a message he sent out. We will also share the exact templates he used and why it worked…
Case Study: Melissa McGurk, Perrysburg First United Methodist Church
By Anne Heath | July 8, 2019
Perrysburg First United Methodist Church is “here to serve, not to be served”. They serve a long list of local, national and international missions that support adults, youth, and children. Successfully running all these important missions depends on communication: people need to know what’s on offer as well as where to be, what to do,…
Case study: Ronee De Leon, Grace Fellowship
By Anne Heath | April 19, 2019
Even though they have four campuses in central Ohio and minister to 3,600 people over 10 weekly services, Grace Fellowship understands that their front doors need to be seeing new faces continuously. I had the pleasure of speaking with Ronee De Leon, Administrator of both the Local Impact and Guest Services departments at Grace Fellowship…
Case study: Sarah Poindexter and Leona Njoku-Obi, The Bay Church
By Anne Heath | February 8, 2019
Our team at PastorsLine recommends an ‘AND’ instead of an ‘OR’ strategy. In other words, a combination of communication tools which fit your church culture. Let’s look at an AND strategy in action. A short while ago, I spoke with Sarah Poindexter and Leona Njoku-Obi of The Bay Church (formerly Calvary Temple Church) in Bay…
Case study: Kristen Waddle, Nebo Crossing Church
By Anne Heath | January 27, 2019
The limited resources of many churches mean each ‘asset’ should multitask as much as possible. Communication apps are no exception. I recently had a chance to speak with Kristen Waddle, Communications and Production Director of Nebo Crossing Church in Nebo, North Carolina (formerly Eastside Baptist) about their experiences with PastorsLine. In other words, “Automated, Streamlined…
Bulk Text Messaging for Churches: Best Practices
By Jason Alexis | January 24, 2019
To the utter surprise of many of us, mass texting is the future of church marketing. Yes! Not email marketing, not phone marketing, and definitely not cold calls. Sounds intimidating? Well, let’s have a look at the reason behind this. Out of all the modes of messaging, text messages have an incomparable opening rate—98% as…
Case study: Justin Carter, Cornerstone Christian Church
By Anne Heath | January 20, 2019
A short while ago, I had a lovely chat with Justin Carter, Lead Minister at Cornerstone Christian Church in Eau Claire, WI. Justin has been with the church and as their lead minister for 8 years. It was very interesting to hear how Justin is using PastorsLine especially during emergencies. I asked Justin to tell…
Interview: How Michelle Dyke of Real Life Church is saving time with PastorsLine multi user functionality
By Anne Heath | November 27, 2018
It was my pleasure to speak with Michelle Dyke of Real Life Christian Church in Orlando, Florida. Michelle (a former Actuary) shared that once, she considered herself a Christian who “believed in God but didn’t believe in going to church”. However, a life-changing life event made her feel lost, and she began looking for a…
Minimizing headaches when working with a volunteer team
By Jason Alexis | June 14, 2018
I can’t say working with a paid staff is easier, but the challenges of working with a volunteer team at your church can be unique and demanding. Even at churches with paid staff, there are dozens of people who volunteer that might be organized into teams. The unique challenges are usually the same. As the…
How to make the most of SMS for VBS
By Jason Alexis | June 3, 2018
Many of you are hard at work on the fast-approaching VBS season. Whether a fully paid, subsidized or free series of events, VBS is a very big deal. In her article on the website, Facts and Trends, Sara Shelton informed: “Churches that used LifeWay VBS material reported more than 2.5 million people enrolled in VBS”.…