Category: By Goals
Case study: Zac Page, Templeton Hills Seventh-day Adventist Church
By Jason Alexis | February 21, 2020
Some churches have a landline and then one or more mobile numbers. It is estimated that every day, 150 million texts are sent to non-mobile numbers. How many are reaching your church landline…and thus, being missed? Having several mobile numbers can be confusing for people—which to call when? In short, multiple church numbers can cause…
Solving the “I never heard about that” Communication Gap
By Anne Heath | February 15, 2020
You know you said it about what feels like a million times. You made announcements from the pulpit, sent out church bulletins, spoke to people personally…and yet, your congregants repeatedly tell you: “I never heard about that.” Take heart because there is light at the end of this tunnel as you will see in this…
How to Turn Church Emails into Automated, Communication Powerhouses
By Jason Alexis | January 19, 2020
Don’t let the ‘lower-than-text open rate’ put you off. Email for churches is very much alive, well, and super useful. If your church is using email as your main tool to communicate with your congregations, it is time to reconsider. Most of your audience simply does not open your emails. Texting, with its 98% open…
Pastors and Leaders: Just like Mark Cuban, You Can Take your Accessibility to the Next Level
By Jason Alexis | December 1, 2019
Mark Cuban has joined the group of celebrities who are sharing their “phone numbers” with the public. Why? In an article in The Dallas Morning News, Cuban explained that he thinks it’s important for businesspeople to be accessible. Cuban wants to set an example of this and tries to get back to 20-30 texts each…
How to Exponentially Increase your First-time Visitor Return Rate
By Jason Alexis | November 27, 2019
Recently, Mike Lovato of Magnolia Church shared the following story with us in our PastorsLine Facebook group. It was about how his use of personalized, automated texting made a HUGE difference in the responses he got to a message he sent out. We will also share the exact templates he used and why it worked…
Case Study: Melissa McGurk, Perrysburg First United Methodist Church
By Anne Heath | July 8, 2019
Perrysburg First United Methodist Church is “here to serve, not to be served”. They serve a long list of local, national and international missions that support adults, youth, and children. Successfully running all these important missions depends on communication: people need to know what’s on offer as well as where to be, what to do,…
Case study: Sarah Poindexter and Leona Njoku-Obi, The Bay Church
By Anne Heath | February 8, 2019
Our team at PastorsLine recommends an ‘AND’ instead of an ‘OR’ strategy. In other words, a combination of communication tools which fit your church culture. Let’s look at an AND strategy in action. A short while ago, I spoke with Sarah Poindexter and Leona Njoku-Obi of The Bay Church (formerly Calvary Temple Church) in Bay…
Case study: Kristen Waddle, Nebo Crossing Church
By Anne Heath | January 27, 2019
The limited resources of many churches mean each ‘asset’ should multitask as much as possible. Communication apps are no exception. I recently had a chance to speak with Kristen Waddle, Communications and Production Director of Nebo Crossing Church in Nebo, North Carolina (formerly Eastside Baptist) about their experiences with PastorsLine. In other words, “Automated, Streamlined…
Case study: Justin Carter, Cornerstone Christian Church
By Anne Heath | January 20, 2019
A short while ago, I had a lovely chat with Justin Carter, Lead Minister at Cornerstone Christian Church in Eau Claire, WI. Justin has been with the church and as their lead minister for 8 years. It was very interesting to hear how Justin is using PastorsLine especially during emergencies. I asked Justin to tell…
Interview: How Michelle Dyke of Real Life Church is saving time with PastorsLine multi user functionality
By Anne Heath | November 27, 2018
It was my pleasure to speak with Michelle Dyke of Real Life Christian Church in Orlando, Florida. Michelle (a former Actuary) shared that once, she considered herself a Christian who “believed in God but didn’t believe in going to church”. However, a life-changing life event made her feel lost, and she began looking for a…