Category: By Goals
Reopening your church? Use this phased, 3-action “Back to Church” Communication Strategy
By Jason Alexis | May 25, 2020
In most states, churches are planning to reopen in some form. There are many good resources online which give advice and inspiration about the content of the first, physical get together in quite a while. Or you may have your own ideas about the direction you want to take. In this blog, however, we’ll focus…
Case study: Josiah Elias, Faith Chapel
By Jason Alexis | May 22, 2020
We want to talk about discovering the advantages of a one-number, communications HUB: your text-enabled church landline. Picture a church in which: The pastor and several church staff have all shared their mobile phone numbers with their ministry. Church members get confused about which number to use when. Quite often, the pastor and staff receive…
4 ideas for maxing ur txting characters 2 minimize ur msg costs
By Jason Alexis | April 24, 2020
At the moment (posted during the COVID-19 pandemic), your church might be texting more than usual…and that’s a good thing. Text messages can go a long way to keeping your flock feeling cared for and connected. Yet, more texts mean using more messaging credits. Though a system like PastorsLine allows you to send up to…
How to Start a Prayer Chain and Set it Up Digitally
By Jason Alexis | April 22, 2020
In Matthew 6, Jesus teaches the people how to pray. Those of us who pray this way, know firsthand the power of prayer, and since we know it, we want to use this power to help others in need. Why a prayer chain? Prayer Chains, as you already know, satisfy our human need to connect…
Case study: Chad Germany, Ask4Nations
By Jason Alexis | April 1, 2020
A big topic these days is how can you end pastoral communication frustration by increasing your church signup rate? Perhaps… People are physically sitting in your church, listening to your sermon. Some of them are first-time guests. Some are church members. You have just told them about an upcoming Bible study series, and you would…
Case study: Merlin Cochran, Journey with Jesus Ministry
By Jason Alexis | March 26, 2020
A lot of people are texting. That makes sense since texting is the fastest opened, most read, and most responded to form of communication today. In this article, we are going to show you why this was important for Merlin Cochran (our case study below). In other words, by all means text, but don’t forget…
Why and how your church should use Zoom to live stream your church services, especially in emergencies (Part II)
By Jason Alexis | March 20, 2020
In times of national or international crises, our faith is tested. At the same time, though, an opportunity presents itself where those who are attending church but wavering or those who are not regular attendees, all find themselves in a desperate need and search for God. We know many of us may be at different…
Case study: Cotter Johnston, Bay Short Community Church
By Jason Alexis | March 5, 2020
Can we talk enough about the importance of guest follow-up? Before we look at a case study of how one church is handling this, let’s check out some very recent information about this topic. Recent information Yvonne Gentile is the co-author (with Debi Nixon) of the book, The Art of Hospitality Implementation Guide. Ms. Gentile…
Case study: Zac Page, Templeton Hills Seventh-day Adventist Church
By Jason Alexis | February 21, 2020
Some churches have a landline and then one or more mobile numbers. It is estimated that every day, 150 million texts are sent to non-mobile numbers. How many are reaching your church landline…and thus, being missed? Having several mobile numbers can be confusing for people—which to call when? In short, multiple church numbers can cause…
Solving the “I never heard about that” Communication Gap
By Anne Heath | February 15, 2020
You know you said it about what feels like a million times. You made announcements from the pulpit, sent out church bulletins, spoke to people personally…and yet, your congregants repeatedly tell you: “I never heard about that.” Take heart because there is light at the end of this tunnel as you will see in this…