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At PastorsLine, service is the main part of our organization’s culture. We truly feel that we serve God best by serving others well. Of course, this applies to our partners—those who have chosen to use PastorsLine as part of their church’s digital communication methodology. Just as importantly, however, it includes each and every person who...
Church Management Software
In our previous post about church online, we talked about how your church can reach out to a new, digital mission field. I have been helping businesses, churches and ministries...
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Scott and Julie Lorino have been leaders in children's ministry since 2001. They have served as Adventurers club leaders, both at their home congregation of Houston Central Seventh-day Adventist Church and district-wide in the Texas Conference, as well. The Adventurers Club started as classes within the Adventist School system curricula in 1939 for children aged 4 to 9, but has evolved over the years to be a separate entity within local Adventist churches. For those of you who are not familiar with the concept, it may feel similar to organizations like...
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What’s next in the world of churches, marketing and technology in 2016? Two words: Church Online. Not to be confused by the phrase 'Online Church'. Keep reading... You may have...
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Over the past decade, United Baptist Church (UBC) in Hempstead, NY has been developing a digital communication strategy, to grow their church. Their main communication channels include a mobile app, a website and a Facebook page. They also utilize the PastorsLine (formerly crossMRKT) text messaging service. When Pastor Sedgwick Easley first arrived at UBC, the church did not even own a computer. In 2011, UBC started a website. From there, they continued to add new digital and print communications channels. They launched the PastorsLine (formerly crossMRKT) text message service in...
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Pastor Richie Halversen is a dynamic preacher and caring pastor at the College Drive Church and its plant, the Ridge. These are Seventh Day Adventist congregations located outside of Jackson,...
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With over 6.3 billion mobile connections in the world (based on one UN study), text messaging in developing and underdeveloped countries still trumps other communication methods (that we all may take for granted). The power lies in the ease of implementation of cell towers, in areas where traditional ‘pole and line’ networking would be economically unfeasible. One company, FrontlineSMS, was one of the first platforms to help harness the power of mobile technology for social change. Having seen how SMS was widely used in Sub-Saharan Africa in 2004, Founder Ken...
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There was a time when writing a letter was the easiest way to communicate with family and friends all over the world. Then, the computer was developed. E-mail was one...
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Once you have purchased or subscribed to a SMS service, your members and visitors can easily agree to accept messages from you or opt-in to your service. You are not allowed to simply enter in a batch of phone numbers into the application and send out messages, because that is considered spam and is not allowed by cell phone carriers. Once your members and visitors opt-in to receive your messages, they are sent a message giving them instructions on how they can opt-out or turn off your messages, and a phone...
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With text messaging services like Viber, Skype, iMessenger, Google hangouts, WhatsApp, GroupMe, Kik, etc.- available free to use, why would you need anything else? For example, both GroupMe and Kik...
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Churches and ministries are using text messages on cell phones and devices in increasing numbers. Texts are short messages of up to 160 characters that can be sent from one cell phone to another. Once the teen-aged crowd made the cell phone a ubiquitous device carried everywhere, anytime, anyplace, they began creating a shorthand form for words, to pack even more into the short (160 - character) messages. The cell phone is now one of the most highly used devices in the lives of all adults at work, as well...

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