Category: engage
Iglesia Cristiana Buenas Nuevas shares how the right communications platform can engage 95+% of your church members
By Jason Alexis | November 17, 2020
Here is a silver lining story shared by Associate Pastor Humberto Hilario of Iglesia Cristiana Buenas Nuevas. Up to the time the clouds rolled in, their church communications were “in-person (mostly) or WhatsApp/messaging for some groups. We had no communications plan or follow up strategy.” While this wasn’t the most efficient or effective communications methodology,…
Enjoy Mass Texting for Churches + Support Like Cornerstone Church
By Jason Alexis | October 19, 2020
It’s not useful if you don’t know how to use it. Something is only great if you are comfortable using it, right? That’s why it was wonderful to hear about the experience of Liz St. George, Administrative Assistant at Cornerstone Church. Liz shared that the support she received from PastorsLine made all the difference. Before…
The “Ultimate” Texting in Church Guide to long and short codes
By Jason Alexis | June 1, 2020
Just in case you are new to all this… The phrase “text marketing” (or as we called it “text ministry”) is a way you can communicate via text in mass using a cloud-based system or can capture data from your members and visitors via their cell phones. After rolling out a text digital strategy for…
How to Start a Prayer Chain and Set it Up Digitally
By Jason Alexis | April 22, 2020
In Matthew 6, Jesus teaches the people how to pray. Those of us who pray this way, know firsthand the power of prayer, and since we know it, we want to use this power to help others in need. Why a prayer chain? Prayer Chains, as you already know, satisfy our human need to connect…
How to End Pastoral Communication Frustration by Increasing your Church Signup Rate
By Jason Alexis | April 1, 2020
Perhaps… People are physically sitting in your church, listening to your sermon. Some of them are first-time guests. Some are church members. You have just told them about an upcoming Bible study series, and you would like people to sign up for it now, while they are still spiritually engaged and motivated. You would also…
Join Bay Shore Community Church and Put the Latest Guest Follow-up Information into Practice
By Jason Alexis | March 5, 2020
Can we talk enough about the importance of guest follow-up? Before we look at a case study of how one church is handling this, let’s check out some very recent information about this topic. Recent information Yvonne Gentile is the co-author (with Debi Nixon) of the book, The Art of Hospitality Implementation Guide. Ms. Gentile…
Solving the “I never heard about that” Communication Gap
By Anne Heath | February 15, 2020
You know you said it about what feels like a million times. You made announcements from the pulpit, sent out church bulletins, spoke to people personally…and yet, your congregants repeatedly tell you: “I never heard about that.” Take heart because there is light at the end of this tunnel as you will see in this…
How to Turn Church Emails into Automated, Communication Powerhouses
By Jason Alexis | January 19, 2020
Don’t let the ‘lower-than-text open rate’ put you off. Email for churches is very much alive, well, and super useful. If your church is using email as your main tool to communicate with your congregations, it is time to reconsider. Most of your audience simply does not open your emails. Texting, with its 98% open…
How to Exponentially Increase your First-time Visitor Return Rate
By Jason Alexis | November 27, 2019
Recently, Mike Lovato of Magnolia Church shared the following story with us in our PastorsLine Facebook group. It was about how his use of personalized, automated texting made a HUGE difference in the responses he got to a message he sent out. We will also share the exact templates he used and why it worked…
Interview: An “AND” Strategy at The Bay Church
By Anne Heath | February 8, 2019
Our team at PastorsLine recommends an ‘AND’ instead of an ‘OR’ strategy. In other words, a combination of communication tools which fit your church culture. Let’s look at an AND strategy in action. A short while ago, I spoke with Sarah Poindexter and Leona Njoku-Obi of The Bay Church (formerly Calvary Temple Church) in Bay…