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We are so excited to share a huge announcement! PastorsLine and Text In Church have officially joined forces to bring church leaders the very best church communication platform out there. "We help churches, ministries and non-profits easily connect, capture, communicate and convert using texts, voice calls and digital automation." That's been our mission statement for...
Reduce Communication Cracks
You know you said it about what feels like a million times. You made announcements from the pulpit, sent out church bulletins, spoke to people personally...and yet, your congregants repeatedly...
Moving People from Broadcast to Baptism
Outreach, crusades, and going beyond-the-walls are all concepts many of us are familiar with. We understand our commission stated in Matt 28:19. In essence, it's "evangelism". It's reaching people for Christ using the contemporary tools available and a GO approach vs a "let's wait until they come" attitude. If that's true, then digital evangelism is exactly the same. Digital Evangelism is evangelism using digital tools and a digital strategy to drive people from online (broadcast) to offline (baptism). In this concept, the broadcast can be your live-streamed sermons, archived content...
How to Turn Church Emails into Automated, Communication Powerhouses
Don’t let the ‘lower-than-text open rate’ put you off. Email for churches is very much alive, well, and super useful. If your church is using email as your main tool...
Pastors and Leaders: Just like Mark Cuban, You Can Take your Accessibility to the Next Level
Mark Cuban has joined the group of celebrities who are sharing their “phone numbers” with the public. Why? In an article in The Dallas Morning News, Cuban explained that he thinks it’s important for businesspeople to be accessible. Cuban wants to set an example of this and tries to get back to 20-30 texts each day. Other celebs, such as Ashton Kutcher, Jennifer Lopez, and Kerry Washington say it’s about being more accessible to the public. However, it’s not his PERSONAL phone number which Cuban is giving out and the...
How to Exponentially Increase your First-time Visitor Return Rate
Recently, Mike Lovato of Magnolia Church shared the following story with us in our PastorsLine Facebook group. It was about how his use of personalized, automated texting made a HUGE...
Case Study: Filling in your Church’s Communication Cracks
Perrysburg First United Methodist Church is “here to serve, not to be served”. They serve a long list of local, national and international missions that support adults, youth, and children. Successfully running all these important missions depends on communication: people need to know what’s on offer as well as where to be, what to do, and when to show up. Church administrative assistant, Melissa Mc Gurk shared with us her church’s journey (so far) with PastorsLine to meet their need for reliable, comprehensive communication. In other words, filling in their...
Interview: Encouraging Brand New Guests Through Your Front Doors with Texting
Even though they have four campuses in central Ohio and minister to 3,600 people over 10 weekly services, Grace Fellowship understands that their front doors need to be seeing new...
Text Enable your Church Landline (US. Only)
Our team at PastorsLine recommends an ‘AND’ instead of an ‘OR’ strategy. In other words, a combination of communication tools which fit your church culture. Let’s look at an AND strategy in action. A short while ago, I spoke with Sarah Poindexter and Leona Njoku-Obi of The Bay Church (formerly Calvary Temple Church) in Bay Point, CA. Bay Church currently serves 1000 members. Sarah is the Master Administrator and Operations Manager and has been with the church for seven years. One of her duties is to support the Spiritual Formations...
Interview: Automated, Streamlined and Sustainable Texting for Grandad’s Church
The limited resources of many churches mean each ‘asset’ should multitask as much as possible. Communication apps are no exception. I recently had a chance to speak with Kristen Waddle,...
To the utter surprise of many of us, mass texting is the future of church marketing. Yes! Not email marketing, not phone marketing, and definitely not cold calls. Sounds intimidating? Well, let’s have a look at the reason behind this. Out of all the modes of messaging, text messages have an incomparable opening rate—98% as compared with email (20%) and push notifications (47-80%). As you can see, people actually read SMS. This is one of the primary reasons why mass texting is the way churches should communicate in the future....
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